Trademark Renewal Services | Savlana Init

Trademark · Renewal

Trademark Renewal — Never Let a Valuable Mark Lapse.

A trademark registration lasts 10 years — but it doesn't renew itself. We track the expiry date and file the renewal in time, every cycle.

A trademark registration is valid for 10 years from the date of application (or an earlier priority date, where claimed), and must be renewed to continue in force — renewal can be filed up to one year before expiry, or within six months after expiry with a surcharge, after which the mark is at risk of being removed from the Register altogether if renewal still isn't filed.

A removed mark isn't necessarily lost forever — restoration can be sought within a further window after removal, but this is a more involved and costly process than a straightforward renewal, and there's no guarantee of restoration, especially if a third party has since filed for a similar mark.

Given how far in advance renewal can be filed, and how costly a lapse can be for a mark that's been built into real brand value, we track renewal dates proactively for every registered mark under our management and file well ahead of expiry rather than waiting for a last-minute deadline.

Our Renewal Services

Renewal Date Tracking

Tracking the 10-year renewal date for every registered mark to ensure filing well ahead of expiry.

Renewal Filing (TM-R)

Preparing and filing the renewal application with the Registry within the permitted window.

Late Renewal with Surcharge

Filing renewal within the post-expiry grace period where the original deadline was missed, including the applicable surcharge.

Restoration of Removed Marks

Filing an application to restore a mark that has been removed from the Register due to non-renewal.

Multi-Mark Renewal Portfolio Management

Coordinated renewal tracking and filing across a portfolio of multiple registered marks for one owner.

Renewal Certificate Follow-Up

Tracking the renewal application through to issuance of the renewed registration certificate.

Class-Wise Renewal Advisory

Advising on whether to renew all classes of a multi-class registration or selectively renew based on continued relevance.

Renewal Fee Planning

Providing advance visibility of upcoming renewal fees so budgeting isn't a last-minute exercise.

Our Process

Portfolio Review

We review all registered marks under management and confirm each one's exact expiry date.

Advance Renewal Filing

Renewal applications are prepared and filed well within the one-year pre-expiry window, avoiding last-minute risk.

Fee Payment

The prescribed renewal fee is paid per class as part of the filing.

Grace Period Handling (if needed)

Where a renewal deadline was missed before we took over, we file within the six-month grace period with surcharge.

Renewed Certificate Confirmation

The renewed registration certificate is tracked and confirmed once issued.

Why It Matters

✓Renewal filed well ahead of expiry, not at the last possible moment

✓Entire trademark portfolios tracked together rather than mark by mark

✓Grace-period filing handled promptly if a deadline was already missed

✓Restoration pursued where a mark has already been removed

✓Class-wise renewal advice for marks no longer needing full original scope

✓Advance fee visibility for easier budgeting across a portfolio

✓Reduces the single biggest avoidable risk to a long-held registered mark

✓Renewed certificate tracked through to confirmed issuance

Frequently Asked Questions

Every 10 years from the date of application (or an earlier priority date if claimed) — renewal can be filed as early as one year before the expiry date and, with a surcharge, up to six months after expiry.

If renewal isn't filed even within the six-month post-expiry grace period, the mark is liable to be removed from the Register. It's not necessarily lost forever at that point — restoration can be sought within a further window — but this is a more involved process with no guaranteed outcome.

Restoration can be applied for within the window prescribed after removal, but it isn't guaranteed — the Registrar has discretion, and if a third party has since filed for or registered a similar mark, restoration becomes more complicated or may not be possible.

Yes — renewal filed within the six-month grace period after expiry attracts a surcharge in addition to the standard renewal fee, which is another reason early filing within the one-year pre-expiry window is the more cost-effective route.

Yes, if a mark was registered across multiple classes and some are no longer commercially relevant, renewal can be filed selectively for the classes still needed, reducing the ongoing renewal cost — though this permanently drops protection for the classes not renewed.

Since renewal can be filed up to a year before expiry, starting well before the deadline — rather than waiting until the final months — avoids any risk of a last-minute administrative issue causing a missed renewal.

Not sure when your trademark is due for renewal?

Send us your registration details — we'll confirm the exact expiry date and get renewal filed well ahead of it.